GM Strategic Essay Example | Topics and Well Written Essays - 500 words

GM Strategic - Essay Example GM has made purposeful commitment to the environment i.e. to make continuous development as well as improvement by decreasing the harmful impact of environment which includes the issues like greenhouse gas releases and fuel economy in its broad assortment of quality vehicles (General Motors, 2012). From the perspective of the environmental issue with regard to the aspect of fuel economy, the valuable engineers belonging to the company are reinvesting as well as restructuring the various technological advancements for the purpose of enhancing the fuel economy, ensuring less release of greenhouse gases and most importantly diminishing its reliance on petroleum. In relation to the factor of the enhancement in fuel economy, it has been apparent that the company is consistently enhancing the competence of its gasoline-powered vehicles by the application of enhanced technological advancements which include dynamic fuel management, insertion of direct fuel and variable valve timing (General Motors, 2012). From the viewpoint of the other important environmental issue i.e. the release of greenhouse gases, the company has showed its deliberate commitment towards implementing the alternative fuels as well as the bio-fuels in order to decrease petroleum dependence along with lowering the release of greenhouse gases. In this context, it has been viewed that the company is the worldwide leader in the production of Flex-Fuel vehicles which operates on gasoline and E85 ethanol. This particular technological advancement of Flex-Fuel vehicles of the company can be observed in the cars as well as the trucks of the company (General Motors, 2012). There lie several strategic reasons for GM to emphasize upon the environmental factors which comprise the aspect of fuel efficiency and the release of greenhouse gases. One of the imperative reasons is about the deliverance of long-term value of the investments to the